LFDW Is Coming! #HeinekenLFDW2015 Hits The City Of Lagos 28th – 31st October 2015

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Heineken Lagos Fashion and Design Week’s takeover of Lagos is only a few weeks away and from October 28th to 31st, 2015 will be bringing the spirit of fashion to the African continent. A press cocktail was held on Friday 9th October, 2015 revealing more about what we can look forward to this year

The Celebratory Issue, #HeinekenLFDW2015 marks the fifth anniversary of the pioneering platform and is set to be the most exciting edition yet. With a mix of fresh and returning partners, we are gearing up for a remarkable 4 days featuring the LFDW X British Council Fashion Focus series, an initiative to support the professional development of emerging talent in Nigeria, the LFDW X Retail Exhibition Space, the LFDW Fashion Business Series, and LFDW runway shows featuring new seasons’ collections from Africa’s leading designers.

Throughout the course of the week, over 4,000 fashion insiders, including buyers, retailers, local & international press, celebrities, models, and special guests will make their way through the #HeinekenLFDW2015 doors.

“Heineken understands that the journey is important and as much fun as the destination and it takes delight in exploring and creating provoking design solutions. This year’s edition of LFDW is the perfect place to continue celebrating cosmopolitan cities, such as the City of Lagos, which features in Heineken’s “Cities of the world” campaign; opening the door to discover ‘the unexpected’ in the city” reiterates Senior Brand Manager – Heineken, Mrs. Ngozi Nkwoji on what to expect from Headline sponsors, Heineken.

#HeinekenLFDW Press Cocktail 2015 Mrs. Ngozi Nkwoji, Omoyemi Akerele, Mr. Edem Vindah and Wadami Amolegbe
L-R Senior Brand Manager – Heineken, Mrs. Ngozi Nkwoji, Founder StyleHouseFiles & Lagos Fashion and Design Week, Omoyemi Akerele, Corporate Media & Public Relations Manager – Heineken, Mr. Edem Vindah & Project Manager, Fashion Focus, Wadami Amolegbe at the recent #HeinekenLFDW Press Cocktail.

 

Two of the major highlights of #HeinkenLFDW2015 event will be, the Fashion Business Series & The X Retail Exhibition Space. Hosted by Style House Files, founders Lagos Fashion and Design Week and supported by the Bank of Industry (BOI), who have recently launched the fashion fund to facilitate the growth of the fashion industry, the Nigerian Export Promotion Council (NEPC), focused on supporting export opportunities and Sterling Bank, whose competitive SME loan is open to fashion entrepreneurs, the Fashion Business Series will feature an impressive lineup of speakers.

‘Economically, it has been a challenging year as oil is no longer a sustainable source of the nation’s wealth. It is imperative we diversify and fashion could easily be one of the many opportunities to improve our current economic challenges. The Fashion Business Series aims to create dialogue between those in the fashion and textiles sector, relevant government stakeholders and key members of financial services community to work towards scaling the fashion industry to a point where it can significantly contribute to the nation’s GDP’ remarks Project Manager – Fashion Business Series, Ronke Adeola, on the programme’s importance to the nation’s economic landscape.

Returning to #HeinekenLFDW2015 will be the X Retail Exhibition Space which will feature a curated expose, profiling the revolutionary work of African fashion creatives in the past 5 years.

Heineken LFDW sponsors Maybelline and Fayrouz will lend their continued support to Heineken LFDW as the brands continue to be positioned as stakeholders in Nigeria’s rapidly evolving fashion industry.

Editors, designers, bloggers and influencer turned out for the cocktail event which unofficially kicks off the countdown to Heineken Lagos Fashion and Design Week

#HeinekenLFDW Press Cocktail 2015 65 Lanre Da Silva
Lanre Da Silva Ajayi
#HeinekenLFDW Press Cocktail 2015 40 Adebayo Oke Lawal
Adebayo Oke-Lawal
#HeinekenLFDW Press Cocktail 2015 2 Wadami Amolegbe
Wadami Amolegbe
#HeinekenLFDW Press Cocktail 2015 55 Bimbe Onakoya
Bimpe Onakoya
#HeinekenLFDW Press Cocktail 2015 59 Bola Balogun
Bola Balogun
#HeinekenLFDW Press Cocktail 2015 62 Veronica Odeka
Veronica Odeka
#HeinekenLFDW Press Cocktail 2015 64 Kunbi Oyelese
Kunbi Oyelese
#HeinekenLFDW Press Cocktail 2015 8 Ezinne Chinkata
Ezinne Chinkata
#HeinekenLFDW Press Cocktail 2015 25 Ono Bello
Ono Bello

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#HeinekenLFDW Press Cocktail 2015 4 Ngozi Nkwoji
Ngozi Nkwoji
#HeinekenLFDW Press Cocktail 2015 17 Godson Ukaegbu
Godson Ukaegbu
#HeinekenLFDW Press Cocktail 2015 51 idia Aisien
Idia Aisien
#HeinekenLFDW Press Cocktail 2015 29 Dodos Uvieghara
Dodos Uvieghara
#HeinekenLFDW Press Cocktail 2015 45 Deola Aebiyi
Deola Adebiyi
#HeinekenLFDW Press Cocktail 2015 39 Akin Faminu
Akin Faminu
#HeinekenLFDW Press Cocktail 2015 31 Nnenna Ifebigh Hemeson
Nnenna Ifebigh-Hemeson

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#HeinekenLFDW Press Cocktail 2015 49 #HeinekenLFDW Press Cocktail 2015 50

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#HeinekenLFDW Press Cocktail 2015 57, Ezinne Chinkata, Latasha Ngwube, Dimji Alara

#HeinekenLFDW Press Cocktail 2015 1 R-Mr. Edem Vindah

#HeinekenLFDW Press Cocktail 2015 34 M Ngozi R Funke Kuku

#HeinekenLFDW Press Cocktail 2015 7 [L] Kelechi Amadi Obi

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#HeinekenLFDW Press Cocktail 2015 27 Dimeji Alara

#HeinekenLFDW Press Cocktail 2015 26 Zara Okpara, Lisa Folawiyo

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#HeinekenLFDW Press Cocktail 2015 19 Omoyemi Akerele

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#HeinekenLFDW Press Cocktail 2015 53 selfie

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For details on #HeinekenLFDW2015, please visit www.lagosfashionanddesignweek. com.

To register for the Fashion Business Series, please visit,  www.fashionbusinessseries.com.

 

 

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