Chanel is no stranger to wowing the audience with dramatic runways and elaborate themes, and most recently succeeded in stealing the show (and headlines) yet again at the just concluded Paris Fashion Week with models carrying placards standing up for feminism and human empowerment and staging a protest.
Back In 2008, at the Grand Palais des Champs-Élysées where the fashion house hold most of its shows, The Chanel runway was a huge carousel with a theatrical display of oversized Chanel bags and jewellery. The models walked around the merry-go-round and then climbed aboard the turning display to show off the Fall 2008/2009 collection.
For Fall/Winter 2010, also at the Grand Palais, Chanel’s runway was converted into an Arctic community with the centrepiece a 265-ton iceberg that had been imported from Sweden (and was later returned there) and hand carved by 35 ice sculptors in six days.
In December 2011, the inspiration for the decadent, fairy tale setting was tea time in an Indian Palace. It was all about banquet tables piled high with fruit and flowers, decorated with crystals and candles and even a silver toy train for Chanel’s presentation of their Pre Fall 2012/2013 collection dubbed Paris-Bombay. This would have to be my favourite!
During Paris Fashion Week for Spring/Summer 2013, under the glass domes of the Grand Palais, showcased their collection with models strutting on a runway made to look like solar panels decorated with 13 full-sized wind turbines.
Rounding out the list is Chanel’s presentation of their Fall/Winter 2013 collection, where the Grand Palais played outer space to the globe complete with little penguins scattered across the northern hemisphere!
Creative and a little crazy, Chanel and Karl Lagerfeld’s runways are definitely memorable and worth looking back at.
Images – Glo.com, flavorwire.com, Reuters, mywindpowersystem.com, lachanelphile.com